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National Association of Professional Minorities

The National Association of Professional Minorities, LLC (NAPM) is an exclusive network for professional minorities to connect, learn and inspire. NAPM members enjoy a wealth of resources and services dedicated to the enhancement, empowerment and promotion of their careers. NAPM provides seminars, podcasts, webinars, keynote speeches, educational tools, and fosters career development skills that enables members to achieve both personal and career success.

 

The NAPM provides a global platform for minority professionals to voice their opinions and share their thoughts on investments as well as economic and business issues that affect us daily. The NAPM supports and endorses a diverse syndicate of charities and nonprofit organizations focused on minority issues and community wellness.

The combination of online networking, advertising and promotion of local events and mixers, will create further opportunities to identify talented individuals with businesses in need of that extra push to catapult them to the next level. Furthermore, through promotion of the NAPM, we will be establishing yet another online consumer base for the sales of wealth building products and services catered towards the needs of minority professionals and young entrepreneurs.


INCOMING EFFECT
Prior to acquisition, the company was a fast growing print directory grossing $30k – $50k per month in membership revenues. Incoming quickly saw the potential of this concentrated network of minority professionals and immediately renamed the corporation. We intend to move the community online using our existing social networking infrastructure, which will allow us to compete with LinkedIn and similar online communities. Operations will also get a boost physically by moving the headquarters to Manhattan to benefit from the quality of the talent pool. The sales floor will go from 3 to 25 sales reps and previous campaigns consisting of only direct mail marketing will now be accompanied by media buys, viral marketing and sponsorship exposure.